Driven by science and technology.

The science is clear: stiff joints in your back are causing you pain, and BackHug is the first device to use cutting-edge robotics to treat them.

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robotic fingers to mimic physiotherapy.

of back pain reduced on average.

of users give 5 stars on Trustpilot.

26
robotic fingers to mimic physiotherapy.
51
%
of back pain reduced on average.
91
%
of users give 5 stars on Trustpilot.

Why focus on stiff joints to get rid of back pain?

Nerves stem from the (back) spine.

Nerves stem from the spine.

The pain you feel throughout your body, from back pain to headaches to tennis elbow and even to Achilles tendonitis, is caused by pressure on your nerves.

Your back gets stiff.

Your back is a magnet for stress with bad posture, carrying heavy items, and long hours of sitting being a few of the main culprits for tension and cause the joints in our back(spine) to get stiff, which in turn places pressure on the nerves, leading to pain.

Your back is a magnet for stress with bad posture, carrying heavy items, and long hours of sitting being a few of the main culprits for tension and cause the joints in our spine to get stiff, which in turn places pressure on the nerves, leading to pain.

Destiffening is the key.

The pain, caused by stiff joints in the back(spine), radiates

The pain, caused by stiff joints in the spine, radiates

How BackHug treats you differently.

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Precision-engineered for deep relief.

26 robotic fingers scan and adapt to your unique back shape. The size and shape of the fingers allows them to get deep into and target the stiff joints along your spine, treating your pain at the source.

Replicates physiotherapy, perfectly.

BackHug’s robotic fingers are strategically positioned to treat the full length of your spine—neck, shoulder blades, mid, and lower back. They replicate spinal mobilization techniques to loosen stiff joints, improve flexibility, reduce pain, and increase your range of motion.

Your back care is always personal.

Each session tracks your back’s tension, and based on your feedback, BackHug refines your personalized treatment program as your symptoms and needs change, ensuring you always get the perfect treatment for your back, every time.

A modern day solution:

BackHug brings back care into the 21st century.

BackHug app screen showing where users book a session

Expert advice in the palm of your hands.

The app will guide you through a simple consultation to identify your pain points. Based on your input, Backhug creates a personalized treatment plan tailored specifically to your needs, ensuring that your sessions target the areas that matter most to you.

Fine-tune your experience with 2,000+ options

Adjust settings in real-time during your session—change strength, speed, heat and focus areas to match how you feel, making sure your treatment is comfortable and purposeful, every time.

Get access to valuable health data

BackHug tracks tension changes in your back throughout your session, giving you key insights into your back health, and showing the impact of BackHug as part of your back care routine, giving you confidence to make data-driven decisions about your health.